Ethics are a core value in business conduct. Every company has duties and responsibilities in this regard and Bouygues is no exception.

Within the Group, respect, integrity and responsibility are key principles which guide both senior executives and employees every single day and, more widely, stakeholders and public and private partners. An overview of the Group’s positioning on ethics.

by Justine Moretti

Couverture du Minorange



It is everyone’s permanent and daily duty to respect our code of ethics



One authority body, specialist officers and tools for everyone

• The Board of Directors’ Ethics, CSR and Patronage Committee is indefatigable in its careful approach. It assists in defining the codes of conduct that should inspire the behaviour of senior executives and employees and ensures that they are respected.

• Ethics officers within each business segment to encourage employees to adopt the right behaviour.


of employees with permanent contracts at TF& have taken the online traning course


of Bouygues Telecom’s 8,000 employees have taken the “fight against corruption” module


on-line training modules on ethics and anti-corruption launched by Bouygues SA in 2023

A range of support material

The practice of ethical behaviour requires common codes of conduct to be respected across all the business segments. These are laid out in documents that are regularly updated following legal or societal developments.

A guide

In 2006, Bouygues established a code of ethics that aims to guide employees as they make day-to-day decisions, whatever the responsibility, entity, project or country concerned.

An anti-corruption

code of conduct

4 compliance programmes

on embargoes and export restrictions, competition, conflicts of interest, and financial information and securities trading.

Policy structures es politiques spécifiques

within the Group and its business segments.

Training programmes

To support the corporate officers, senior executives and employees who are most exposed to corruption risks and influence peddling. These training programmes can be carried out on-line, like at TF1, Bouygues Telecom and Bouygues SA, or at the Bouygues Management Institute, in France or abroad. At some business segments, like Bouygues Immobilier and TF1, these programmes have been rolled out for all new employees.

A single tool for all alerts

Since 2018, and with a revamp in 2022, the Group has provided employees and other individuals with a platform that allows them to report, anonymously if they wish, any behavior that is unethical or in violation of the law.


Didier Casas

General Counsel of the Bouygues group

You joined the Group in 2011. Have you noticed any changes concerning ethics?

Ethics is a priority in the Group. In nearly fifteen years, the concept of ethics has grown both broader and stronger. First, it has expanded to include new matters. Ethics is no longer limited to the fight against corruption; it now applies to human rights, health and safety, fundamental freedoms, and the environment as well.

To keep up with the growing number of ever-more demanding and restrictive regulations related to ethics, the Group had to make its ethics framework more robust, especially at the international level.

We must develop and implement an ethics policy in all business segments and everywhere the Group operates, regardless of what is required.

It is possible to reconcile ethics, business, and sustainable development

How is the Group’s ethics strategy structured today?

It proceeds from the basic belief that unethical behavior cannot guarantee long-term success. No concessions should be made when an employee’s behavior is unethical. Several key points follow from this. First, we have a vital need to provide ongoing training to all employees and especially the legal staff, since they, along with our colleagues in HR, are the primary ethics representatives. But such training is also essential for all the Group’s managers who interact with clients and external partners. The second immediate issue is to encourage people to speak freely and to continue communicating about our whistleblower system, which allows employees and outside parties to report unethical behavior such as workplace harassment, violation of competition rules, or corruption (Single tool, p. 17). And last, we must continually monitor changes in ethics-related regulations.

Is it still possible to reconcile ethics, sustainability, and business?

The answer is, of course, yes, and the Group has even made a commitment to it. This has been Martin Bouygues’ conviction for years. It is inconceivable that Bouygues would undertake a project without first assessing its consequences from the ethical and sustainability standpoints. Investors also prefer projects that meet these criteria. Similarly, we have a duty to refuse to do certain projects, to operate in certain countries, or to collaborate with certain partners if their ethical standards do not measure up. I would also add that sustainability is becoming a very important matter for our employees, especially younger ones. If we want our Group to continue to attract talented people, it is essential to have high standards in this regard.

How can a culture of ethics be promoted with employees?

To promote the Group’s culture of ethics, we need ambassadors and more events. Adoption of this culture will be aided by strong commitment from top management, which needs to infuse this culture into everyday life at work. The role of the ethics officers is also crucial; they are the primary ethics ambassadors in the businesses. They guide employees concerning the proper behavior to adopt – for example, if an employee is wondering whether it is alright to accept a gift or an invitation from a supplier. Ethics and compliance officers are there to explain the relevant policies and help employees make the right decisions. Training plays a key role in this process. To sum up, continuous training, guidance, and, when necessary, sanctions are required to increase everyone’s ethics awareness.

We must develop and implement an ethics policy everywhere te Group operates and in all our business segments, regardless of what they may ask for