Bouygues uses four drivers to develop relations with stakeholders and build loyalty amongst them:
- It identifies the major stakeholders for each one of its businesses and sites in order to define the terms of dialogue;
- It integrates CSR issues into purchasing policies and into relations with subcontractors and suppliers;
- It implements development support initiatives around its sites;
- It raises awareness amongst the employees concerned of the content of its four compliance programmes (competition, anti-corruption, financial information and securities trading, and conflicts of interest), which supplement the Group’s Code of Ethics.